Friday, June 3, 2016

Week 7 EOC: The pitch

name of product: slogan: 2016 Camaro ss “Now available in ridiculously fast. Your grandma wishes she could drive this fast!”

Discuss what it means and why it is unique: Starter when an older woman gets behind of a car she drives really slow! For a Camaro you only see younger people driving it, and they want to go really fast. If an elderly woman drives a Camaro they might think it’s “too fast for them” even if they go just one or two miles over what they are used to. Or if their child or grandchild takes them to anywhere where they want to go, they might complain how “fast” their going.

Competitive analyses: Now that the 2015 Ford Mustang has been revealed for all to see, the comparisons can begin. And when you're comparing the Mustang to its competition, there's only one true rival: the 2014 Chevrolet Camaro.
On the track or in the showrooms, the Mustang vs. Camaro fight has been going on for more than four decades now. There were times when it looked as if the battle would fizzle out in an emissions-choked standoff, but technology stepped in to save the day. The latest models now deliver more power, cleaner emissions and surprising efficiency. But exactly how close do these iconic pony cars match up in their latest iterations? We crunched the numbers to find out.
The Big Idea: to make the car more sportier more luxurious comfortable affordable ride, trying to be the best sports car. The speedometer is very very classy I like the idea of the three spokes wheel, kinda of like my wheel but more modern.  

Promotion: I’m thinking of having the Camaro into a highway but the background going to be blur as if the Camaro is going really fast.


Creative Content: Maybe having my car in the streets, as I push the button my car turns into a Camaro.

No comments:

Post a Comment